Journal

News, ideas and chat from the team at Brick

From MVP to MVB (Minimum Viable Brand)

We talk branding for startups.

What’s in a (brand) name?

How do you choose the right name for your brand? What's important and what's not?

Are you getting the most bang for your brand?

What data we look at when evaluating brands and making strategic recommendations.

Travels of the Brick hat

Travel pics from our globe-trotting merch.

December 20, 2023

Brick Wrapped 2023

It’s been a great 2023, here's to making more brilliant work together in 2024.

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